This pitch that got me an interview at the company :) It goes through my entire thought process for building a new vertical for a SaaS company.

PRD:

https://docs.google.com/document/d/1rPLlz4otliG4sxg4EzhvlE_IA7SiGmcX4Rubeuy3DBw/edit?usp=sharing

PITCH STARTS HERE:

Imagine this:

Won’t this be neat?

But, the million dollar question comes up.. How do we get here?

Step 1: When going through your competitors, I kept noticing one thing..

• Competitors like SAP Concur and Certify/Emburse provide comprehensive travel management solutions, including travel booking, policy compliance, and expense reconciliation.
• Others like Zoho Expense, ExpenseOnDemand, and Expensify focus on travel expense tracking, with some integrations for mileage and policy enforcement but limited booking capabilities.

Step 2: But Why Should Fyle Consider Travel & Expense Management?

Problem Statement

SMBs struggle with managing business travel efficiently, often relying on disconnected systems for booking, tracking, and reconciling travel expenses.

This creates:

• Fragmented workflows
• Increased manual effort
• Compliance risks, and